Just earlier this year Adidas enlist Snoop Dogg, Madeintyo, and Desiigner for its “ORIGINAL Is Never Finished” ad campaign and that campaign was well received. Thoughts????? A post shared by Our Generation Music (@ourgenerationmusicco) on Aug 10, 2017 at 8:47pm PDT “When something is pushed far enough, it becomes original again.” The ad campaign also featured an interesting take of Frank Sinatra’s classic “My Way.”
Young Thug for @adidasoriginals? The sports wear brand always find a way to tap into some influential tastemakers in hip hop which is a strong supporter of the brand. Young Thug put on a dress for another promo campaign for Adidas Originals. The Atlanta rapper stars in the ad along with a bunch of other big names like 21 Savage, Playboi Carti, James Harden, and Kendall Jenner. “We recreate(d) our original film to prove that #ORIGINALis never finished,” Adidas said. But the reason why everyone is talking about the ad today is because of Young Thug who wore a dress. Now they manages to get everybody talking going into the fall thanks on part to Young Thug.